Event Planning Made Easy in 7 Simple Steps
Destination management, event planning, and meeting coordination can feel overwhelming if you’re unsure where to start. Every detail should be considered, but with careful planning, you can create a successful experience that meets your organization’s or company’s goals and exceeds your attendees’ expectations. Let’s explore the critical steps to event planning for any occasion.
Step 1: Define your event’s purpose and goals
Before planning begins, determine your purpose and define clear goals. Is it an annual conference, a recruitment event, leadership retreat, or something altogether different? Once this is determined, you can begin to list the goals you want to achieve. For example, are you looking to recruit clients, connect people through networking, entertain and delight your guests, or educate your attendees? Your goals will help guide all your decision-making throughout the planning process.
